School of Journalism and Communication, CUHK - Mission & Vision

Mission & Vision

The cultivation of professionalism with a soul is at the heart of our School's mission.  As a leading center of communication education in the Asia-Pacific region, our School aims at training communicators with a global perspective who excel in communicative, analytical, and innovative competence. As the confluence of Eastern and Western scholarship, our School also aims to turn out communication scholars with a comparative perspective who commit themselves to the generation of knowledge with theoretical sophistication and methodological innovation.  Last but not the least, we seek to promote among our students a strong commitment to professional ethics and social responsibility.