School of Journalism and Communication, CUHK - LIAO, Sara X.

LIAO, Sara Xueting


LIAO, Sara Xueting
Adjunct Assistant Professor

Renmin University of China

The Chinese University of Hong Kong

University of Texas at Austin


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 icon research Research Interests:

  • Digital Labor
  • Feminist Media Studies
  • Globalization
  • Precarity
  • East Asian Popular Culture
  • Creative industry

 icon research Current Research:

  • Creative women in the Culture of Fashion Imitation;
  • E-commerce and Digital Labor;
  • Chinese Online Nationalism and Popular Culture 

 icon researchTeaching Interests:

  • Media Theories
  • Critical Cultural Theories
  • Globalization and Consumer Culture
  • Qualitative Research Methods

 icon aboutAdvice to students:

Hope for the best, prepare for the worst.

icon researchPublication List:


Refereed Journal Articles

Liao, S. (2019). “#IAmGay# What About You?”: Storytelling, discursive politics, and affective dimension of social media activism against censorship in China. International Journal of Communication, 13, 2314-2333.

Liao, S. (2017). Fashioning China: Precarious creativity of women designers in Shanzhai culture. Communication, Culture, and Critique, 10 (3), 422-440. pdf

Liao, S. (2016). Precarious beauty: Migrant Chinese women, beauty work, and precarity. Chinese Journal of Communication, 9(2), 139-152. pdf

Liao, S. (2016). Japanese console games popularization in China: Governance, copycats, and gamers. Games and Culture, 11(3), 175-197. pdf

Liao, S., & Lee, F. L. F. (2014). Do journalists believe in gender specificities of news topics? The impact of professionalism and family status. Asian Journal of Communication, 24(5), 456-473. signin


Book Chapters

Liao, S. (2020). Fashioning China: Precarious creativity of women designers in Shanzhai culture. London: Pluto Press.

Liao, S. (2017). Hong Kong net-bar youth gaming: A labeling perspective. In A. Lee and A. Pulos (Eds.), Transnational Contexts of Development History, Sociality, and Society of Play: Video Games in East Asia (pp. 183-209). Basingstoke, U.K.: Palgrave Macmillan. pdf

Fung, A., & Liao, S. (2015). China. In M. J. P. Wolf (Ed.), Video Games Around the World (pp. 119-136). Cambridge, Mass.: MIT Press. pdf


Conference Papers

Liao, S. (2019). MeToo Movement Lashing Back: Sexual Violence and Digital Anti-/Activism in China. Paper presented at Society for Cinema & Media Studies (SCMS) Annual Conference 2019.

Liao, S., Luqiu, R. (2019). #MeToo in China? Digital activism against sexual assault and harassment in higher education. Paper presented at 2019 International Communication Association (ICA) Annual Conference.

Liao, S. (2018). Consumer Nationalism and Anti-South Korea: A Case Study on Boycott Toward Lotte in Sino-Korean Tension Over THAAD. Paper presented at the 12th ACS Crossroads in Cultural Studies Conference.

Liao, S. (2018). The affective, cultural and psychic life of #MeToo in China. Paper presented at International Conference on Gender, Sexuality and Justice: Resilience in Uncertain Times, Gender Research Centre, Hong Kong Institute of Asia-Pacific Studies, The Chinese University of Hong Kong.

Liao, X. T. (2018, May). In the making of celebrity: Wang hong, fashion labor, and the post-feminist identity in China. Presentation conducted at the 68th Annual International Communication Association (ICA) Conference, Prague, the Czech Republic.