School of Journalism and Communication, CUHK - 王錦屏




Renmin University of China

Renmin University of China

Pennsylvania State University


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icon research Research Interests:

  • Advertising/Strategic Communication
  • Digital Media Effects
  • Human-Computer Interaction
  • Computational Social Science

icon research Current Research:

  • Chatbot Persuasion
  • Social Media Advertising
  • Psychological Effects of Communication Technologies


icon researchTeaching Interests:

  • Advertising & Corporate Communication
  • Communication Research Methods
  • Emerging Communication Technologies

icon aboutAdvice to students:

Stay curious, keep trying, and care for yourself.


icon researchAwards

  • 2020 Top Student Paper Award - AEJMC Public Relations division, 2020
  • AEJMC News Audience Research Paper Award, 2019
  • Top Student Paper Award - AEJMC ComSHER division, 2019
  • Top Student Paper Award - AEJMC CTEC division, 2017
  • Outstanding Graduates of Renmin University of China, 2016



icon researchPublication List:

Refereed Journal Articles/Conference Proceedings

Wang, J. & Sundar, S. S. (2021). Are we more reactive to persuasive health messages when they appear in our customized interfaces? The role of sense of identity and sense of control, Health Communication, Advanced Online Publication.

Wang, J., Yang, H., Shao, R., Abdullah, S., & Sundar, S. S. (2020). Alexa as coach: Leveraging smart speakers to build social agents that reduce public speaking anxiety. In Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems (pp. 1-13).

Wang, J., Molina, M. D., & Sundar, S. S. (2020). When expert recommendation contradicts peer opinion: Relative social influence of valence, group identity and artificial intelligence. Computers in Human Behavior. 107.106278.

Wang, J., & Wei, L. (2020). Fear and hope, bitter and sweet: Emotion sharing of cancer community on Twitter. Social Media + Society. 6(1).

Cho, E. Molina, M. D., & Wang, J. (2019). The effects of modality, device, and task differences on human-likeness in virtual assistant interaction. Cyberpsychology, Behavior, and Social Networking. 22(8), 515-520.


Book Chapters

Sundar, S. S., Cho, E., & Wang, J. (2018). Interacting with mobile media. In K. Norman & J. Kirakowski (Eds.), Handbook of human-computer interaction (pp. 615-639). Malden, MA: Wiley-Blackwell.