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PROGRAMME INTRODUCTION

The BSSc in Global Communication programme
prepares students to become next-generation
communication advocates for sustainable futures.
Our programme offers a clear pathway for students
to develop storytelling skills, understand how
emerging technologies (e.g. platforms and AI)
shape global communication landscapes, and
assess the impacts of geopolitics on the global
flow of media and information. Our integrated
curriculum, combining communication theories,
practical training, and experiential learning, CULTIVATING PROFESSIONALISM WITH VISION
empowers students to build expertise and cultivate
their voice on pressing global sustainability
challenges. Students will also be prepared to
pursue communication careers within and beyond
media industries.

PROGRAMME FEATURES

• Global Communication is the first-of-its-kind degree programme
in Hong Kong that combines communication studies with a
guaranteed overseas academic exchange. Students can go on
exchange for one semester in an overseas institution: University
of Southern California (USA), Erasmus University Rotterdam
(The Netherlands), Cardiff University (UK), University of Navarra
(Spain), International Christian University (Japan), etc.

• A wide range of courses and experiential learning opportunities
covering storytelling techniques as well as theories about
globalization, emerging technologies, and geopolitics

• Experiential learning activities: local field trips and overseas
theme-based study tours (e.g. Varsity reporting trips, Singapore
Advertising Tour, Seoul Creative Industries Tour and Hangzhou
Smart City Tour)

• Global learning environment: 1:1 ratio of international to local
students, all required courses are taught in English

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