Study Tour to South Korea

In cooperation with Hallym University, Prof. Sojung Kim and Mr. C.K. Yeung led a five-day study tour to South Korea during April 28 – May 2, 2014. Nineteen postgraduate students from School of Journalism and Communication were selected to join the trip. During the trip, students had the chance to visit CJ E&M – the biggest media conglomerate in Korea and Cheil Communication – a top advertising agency in Korea. They also visited the Seoul government and talked to the spokesperson about public communication. Apart from the visits, students enjoyed local social and cultural activities like K-Pop dancing class, Korean movie screening and sharing session, Dragon Hill Spa, etc. One student said: “It was a wonderful experience to engage with local culture, including tasty food, interesting custom and kind people.”