PR Seminar – The dynamic of creative operations at lululemon: Strategy and implementation of problem solving

Guest speakers:

Mr. Kevin Lee
Creative Operations Manager | lululemon

Kevin Lee is a Creative Operations Manager at lululemon, specializing in operational strategy and process implementation. With over 15 years of experience in the industry, he has led high-performing teams in developing and producing award-winning campaigns across Asia Pacific. In his session, Kevin will share insights on streamlining creative workflows—turning chaos into clarity.

Ms. Hilary Tsang
Creative Operations Manager | lululemon

Hilary Tsang is the Creative Operations Manager for the lululemon APAC regional creative team, specializing in optimizing creative workflow and maximizing delivery efficiency across the APAC region. As an experienced Creative Ops Manager, Hilary managed and executed a portfolio exceeding 100 creative regional and global marketing campaigns and regional creative productions. Her expertise covers the entire project lifecycle, ensuring efficiency and quality from initial planning through final delivery. She will share actionable insights on the strategic implementation and practical application of Creative Operations principles within a high-growth global organization like lululemon.