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DRAGIC, Lazar

DRAGIC, Lazar

Ph.D. Student

B.A. in Chinese Language
Sun Yat-sen University, Guangzhou, China

M.A. in Journalism and Communication
Shanghai Jiao Tong University, Shanghai, China

(852) 3943-7713 (852) 2603-5007 1155189828@link.cuhk.edu.hk

Research Interests:

  • Media Psychology
  • Critical Media Effects
  • Queer Studies
  • Mental Health & Well-being
  • Mixed Methods

Publication List:

Book chapter

Ramasubramanian, S., Ittefaq, M., Ogunsanwo, F., Dragić, L., & Tetteh, B. (forthcoming, April 2025). De-Westernizing Media Psychology. In G. L. Read & R. Bailey (Eds), De Gruyter Handbook of Media Psychology.

Conference Paper Presentation

Dragić, L., & Chan, M. (2024, August). Examining the Roles of Polarization and Press Freedom on Digital Media and Attitudes Towards Homosexuals: A Cross-National Analysis. Paper accepted at the Association for Education in Journalism and Mass Communication Annual Conference (AEJMC), Philadelphia, USA.

Dragić, L., & Huang, X. (2024, July). The Influence of Social Media Exposure on Heterosexuals’ Attitudes and Support for the LGBTQ+ Community. Paper presented at the International Conference on Social Media & Society, London, UK.

Dragić, L., & Xue, K. (2024, June). The Influence of Douyin’s Video Virality, Source Credibility and Information Quality on Destination Image Formation. Paper presented at International Communication Association Annual Conference (ICA), Gold Coast, Australia.

Dragic, L., & Xue, K. (2022, July). Compelling Enough? Discourse Analysis of the Effectiveness of Influencers’ YouTube Apology Videos. Full paper presented at International Association for Media and Communication Research (IAMCR), Beijing, China. (Presenter, hybrid conference)

Li, Y.F., Dragic L., & Xue K. (2022, July). Can Intangible Cultural Heritage Become a Part of Popular Culture? Research From the Perspective of Audience Perception. Full paper presented at International Association for Media and Communication Research (IAMCR), Beijing, China. (Participant, hybrid conference)

Dragic, L., Xue, K., & Wen, A.M. (2022, May). The Influence of Distance, Outness and Tolerance on Shanghainese International Gays’ Self-presentation on Dating Apps. Paper presented at International Communication Association Annual Conference (ICA), Paris, France. (Presenter, hybrid conference)

Dragic, L., & Xue, K. (2021, July). Are We Losing Trust in Social Media Influencers? The Impact of Social Media Influencers’ Activity on Source Credibility and Purchase Intention. Full paper presented at International Association for Media and Communication Research (IAMCR), Nairobi, Kenya. (Presenter, online conference)

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