Global Communication Seoul Study Tour 2024

Our Year 2 cohort from the Global Communication programme spent six days in Seoul as part of their required course Current Issues in Global Communication. This field trip comprises visits to some prominent Korean media organizations, including JTBC, Naver and Arirang, as well as Cheil Worldwide, a leading Korean advertising and media firm under Samsung Group. Students learn the latest trends in Korea’s media world and are able to make comparison between the development of communication industries in Korea and Hong Kong.